Oct 2, 2024
In this episode, Jack and Jeremy take a casual approach to discussing cold outreach, sharing insights from personal experiments and the occasional surprise outcome. You’ll hear about unconventional strategies, from mass LinkedIn invites to subtle personalization, all while reflecting on how these tactics can lead to...
Sep 25, 2024
In this episode, Jack and Jeremy dive into the world of data benchmarks for cold email campaigns. They explore various metrics like open rates, click rates, and reply rates, revealing surprising insights and practical tips to help you gauge your campaign's performance against industry standards. Get ready for a deep...
Sep 18, 2024
In this episode, Jack and Jeremy dive into a live teardown of a cold email, dissecting each element from subject lines to call-to-action strategies. They explore the best practices for crafting personalized outreach messages, offer practical tips to improve engagement, and share insights on avoiding common pitfalls in...
Sep 11, 2024
In this episode, Jack and Jeremy dive into Google’s recent experiment that flags the use of hidden tracking pixels in emails, sparking concern among cold email marketers. They discuss how this change might affect open tracking and explore potential workarounds to adapt to the new Gmail warning system.
Key Topics...
Sep 4, 2024
In this episode, Jack and Jeremy delve into the challenges of cold outreach in markets where only a small percentage of potential customers are actively buying. They explore effective strategies for overcoming this hurdle and building lasting relationships with potential clients.
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