#188 - What is Lead Generation in under 10 minutes

Jan 27, 2021

Today we are going to define what Lead Generation is - short and clear.

HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE:

• What it means to win interest from qualified prospects
• Job titles that involve lead generation as a primary role
• Inbound and outbound paths to lead generation
• How to qualify leads
• What personalization is and how it can benefit you

If you want to master more topics in the cold email world, check out our in-depth course Cold Email Outreach MasterClass where you can upgrade your skills and learn what we know about outreach.

Happy cold emailing!

Jeremy and Jack