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Nov 27, 2019

Sending personalized cold email works like magic. But today we talk about the “ethics of automating” and whether or not paying someone to do your sales personalization is a good idea.

Listen in for examples of highly personalized and effective, yet unethical cold emails, ways you can outsource everything without...


Nov 20, 2019

This is part two of our water cooler chat on better engagement in cold email, the future of cold email and hyper-personalization. Enjoy!

HERE’S WHAT WE COVER IN THIS EPISODE:

  • What kind of sender you want to be over a long period of time
  • Trust is key when you want to write something that will resonate with your user 


Nov 13, 2019

Hey, join us by the water cooler and let’s talk about a couple cold email questions:

  • Is engagement a golden metric for deliverability today? 
  • What kind of feedback can we get from follow up stats?
  • Why is reply rate becoming more important indicator than the bounce rate?
  • Is engagement necessarily connected to the...


Nov 6, 2019

Hey cold emailers, let’s see what are your newest concerns in our newest Rapid Fire episode. 

Rapid Fire Questions:

  • When it comes to alternative domains, what outbound volume is the best and how long does it take to warm up a separate domain? 
  • Is having two links in a cold email OK?
  • Is it better to hyperlink or type...