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Jan 27, 2021

Today we are going to define what Lead Generation is - short and clear.

HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE:

  • What it means to win interest from qualified prospects
  • Job titles that involve lead generation as a primary role
  • Inbound and outbound paths to lead generation
  • How to...


Jan 20, 2021

Today, we’re facing a challenge - 10 minutes to find Jordan Belford’s email address and send a cold email to him.

This is what we came up with:

Jordan,

I’ve taken a straight line 2 times and have already seen 3x more sales because of your training. 

But that’s not actually the reason I’m contacting you...


Jan 13, 2021

In this watercooler episode we’re talking about the four types of campaigns that were getting 40-60% reply rate in 2020. Let’s see what they are! 

HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE:

  • How the pandemic affected reply rates
  • Why it was a good year for campaigns that are inquiring...


Jan 6, 2021

Today we have a sales outreach rapid fire. Here are the questions:                                                                               

  • Should I reach out during the holiday season?
  • How would you cold email for competitor research?
  • How can I follow up with people who replied “not interested” six...